PRIVACY POLICY
This Privacy Policy explains how Brnloud.com (referred to as “the Site” or “we”) collects, uses, and shares your Personal Information when you visit or make a purchase.
Collecting Personal Information
When you visit the Site, we gather information about your device, your interactions with the Site, and any details necessary to complete your purchases. If you contact us for customer support, we may also collect additional information. In this Privacy Policy, “Personal Information” refers to any information that identifies an individual. Below is an outline of what we collect and why:
Device Information
- Purpose: To ensure the Site functions correctly for you and to analyze usage for improvements.
- Source: Automatically collected through cookies, log files, web beacons, tags, or pixels when you access the Site.
- Sharing: Shared with service providers, such as Shopify, to support operations.
- Details Collected: Browser type, IP address, time zone, cookie data, pages viewed, search terms, and interactions with the Site.
Order Information
- Purpose: To provide products or services, process payments, arrange shipping, send invoices/order confirmations, communicate with you, screen orders for fraud, and provide tailored marketing (if consented).
- Source: Provided by you during checkout.
- Sharing: Shared with service providers, such as Shopify.
- Details Collected: Name, billing and shipping address, payment details (e.g., credit card information), email address, and phone number.
Customer Support Information
- Details Collected: Name, email, order ID, address, and phone number.
- Purpose: To assist with your inquiries and resolve any issues.
- Source: Provided by you during communication.
Minors
The Site is not intended for anyone under 18 years of age. We do not knowingly collect Personal Information from children. If you are a parent or guardian and believe your child has shared their information, please contact us to request deletion.
Sharing Personal Information
We share your Personal Information with trusted service providers to help us deliver our services, fulfill contracts, and meet legal requirements. For example:
- We use Shopify to manage our online store. For more information on how Shopify handles Personal Information, visit Shopify’s Privacy Policy.
- We may share information to comply with laws or respond to lawful requests (e.g., subpoenas).
Behavioral Advertising
We use your Personal Information to deliver targeted advertisements and marketing content that may interest you. For example:
- Google Analytics: Helps us understand Site usage. More on Google’s practices can be found here. Opt out here.
- Ad Networks: You can manage preferences via platforms such as Facebook Ads Settings, Google Ads, and BingAds.
For general information on targeted advertising, visit the Network Advertising Initiative.
Using Personal Information
We use your Personal Information to provide our services, including offering products, processing payments, fulfilling orders, and updating you on promotions or new products.
GDPR Compliance
If you are located in the European Economic Area (EEA), we process your Personal Information under the following legal bases:
- Your consent
- Performance of a contract
- Compliance with legal obligations
- Legitimate interests that do not override your rights
You have the right to access, correct, update, or erase your Personal Information. For such requests, contact us through the details provided on our Site.
Retention
We retain your Personal Information for our records unless you request its deletion.
Automated Decision-Making
We may use automated tools for fraud prevention (e.g., IP blacklists or transaction monitoring). These measures do not have a significant legal impact on you.
Cookies
Cookies are small data files used to improve your browsing experience. They allow us to remember preferences and track usage. Types of cookies we use include:
- Functional cookies for core site operations
- Performance cookies for analytics
- Advertising cookies for targeted marketing
You can manage cookie settings via your browser, but note that disabling cookies may affect your Site experience. Learn more about cookies at All About Cookies.
Do Not Track
We currently do not alter data collection practices in response to Do Not Track signals, as the industry lacks a standard approach to this feature.
SMS Communications
If you opt in, we may use your contact details to send order updates, abandoned cart reminders, and promotional messages.
Updates
This Privacy Policy may be updated periodically to reflect changes in practices or legal requirements.
For questions or concerns, contact us via the details on our Site